“Kellogg to Stop Buying Deforested Palm Oil Amid Pressure” – BloombergBusinessweek – February 14, 2014

An article by Duane D. Stanford published on BloombergBusinessweek on February 14, 2014 reports on a new responsible sourcing / supply chain policy announced by Kellogg.

“Starting in 2016, palm oil — a vegetable oil used to cook Pop-Tarts to Pringles — will be sourced through supply chains that are deemed ‘environmentally appropriate,’ states a new policy posted on the Battle Creek, Michigan-based company’s website.”

You may read the article on the BloombergBusinessweek internet site.